ALL INPredictions
Last updated Nov 29, 2025
Episodes / E60: The 2021 Bestie Awards PLUS Jack Dorsey starts the Web3 Wars
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Chamath @ 01:14:22Wrong
By the end of 2021, the All-In Podcast will surpass MSNBC’s business-oriented shows, and then CNBC’s and Fox Business’s shows, in audience size or viewership for comparable segments.
I think we've probably eclipsed MSNBC. Any show that, and we're probably going to pass CNBC and Fox by the end of this year.View on YouTube
Explanation

Available audience data for late 2021 shows no support for Chamath’s claim that All‑In had already eclipsed MSNBC and would surpass CNBC and Fox Business by the end of 2021.

  • MSNBC scale in 2021: Nielsen-based rankings for 2021 show MSNBC’s prime-time shows drawing well into the millions of viewers. The Rachel Maddow Show averaged about 2.6 million viewers, and All In with Chris Hayes (ironically, also called “All In”) averaged about 1.57 million viewers that year. MSNBC had multiple shows in the 1.5–2.6M range in 2021. (adweek.com) There is no evidence that All‑In’s total per‑episode audience was anywhere near these levels in 2021.

  • CNBC and Fox Business scale: Business-news channels are smaller than general cable news, but still substantial. Historical and reference data put CNBC’s typical U.S. daytime audience in the 200,000–400,000 range, and Fox Business Network (FBN) business-day averages in the low- to mid‑hundreds of thousands. (en.wikipedia.org) These numbers are for linear TV only and don’t include additional digital reach, so total audience for those brands is larger still.

  • All‑In’s size around 2021–2022: By June 2022, a fan on the All‑In subreddit described the show’s YouTube performance as ~100k views in the first 24 hours and ~200k within a few days, with the channel having about 216k subscribers at that time. (reddit.com) That strongly implies that in late 2021 the show was at or below this level on YouTube. Even if you (generously) double those figures to account for audio downloads, All‑In would still be in the low‑hundreds‑of‑thousands per episode—far below MSNBC’s top shows and not obviously above CNBC/Fox Business network-wide.

  • Later reporting confirms growth came after 2021: A 2025 Wall Street Journal profile describes All‑In as averaging about 750,000 views/downloads per episode and being among the top 100 podcasts in the U.S., emphasizing its subsequent rise rather than any earlier moment when it surpassed major cable news outlets. (wsj.com) If All‑In were already beating MSNBC/CNBC/Fox Business in 2021, such a milestone would likely be noted in this kind of media-industry coverage; it is not.

Given:

  • MSNBC’s marquee shows were drawing 1.5–2.6M viewers on TV in 2021.
  • CNBC and Fox Business were each still drawing a few hundred thousand viewers during business day.
  • All‑In’s own audience didn’t clearly reach even a half‑million total per episode until years later,

the prediction that All‑In had already “eclipsed MSNBC” and would “pass CNBC and Fox [Business] by the end of this year” is inconsistent with the best available audience data and industry reporting. It therefore counts as wrong.