Amazon's ad business, 24 billion growing at 77% year over year on top of their Amazon Web Services business. ... It'll be bigger than AWS in three years at this rate.View on YouTube
Jason said Amazon’s advertising business would be “bigger than AWS in three years at this rate,” i.e., by around May 2024. In reality, Amazon’s reported segment results show AWS stayed much larger. For 2021, AWS net sales were about $62.2 billion, while advertising services were about $31.2 billion. (fool.com) In 2022, ad revenue rose to roughly $37.7 billion, still well below AWS’s $80.1 billion. (ir.aboutamazon.com) For full-year 2023, AWS reached $90.8 billion in net sales versus $46.9 billion from advertising services. (markets.financialcontent.com) For full-year 2024, AWS climbed further to $107.6 billion, while ad revenue was about $56.2 billion—roughly half of AWS. (businesswire.com) By May 2024 (three years after the May 2021 statement) and even through the latest available data, Amazon’s annual advertising revenue never surpassed AWS’s annual revenue, so the prediction did not come true.