we could see 100 times more films come out, each of which costs 1/100 the cost.View on YouTube
Friedberg’s prediction was that as AI tools for scripting, directing, and rendering are adopted, eventually we could see “100 times more films” being made at about “1/100 the cost” of today’s studio films. In the episode he frames this as a forward-looking structural change (“we could see…”) rather than attaching any specific time horizon like “within a few years.” (podscripts.co)
As of late 2025, neither part of that quantitative claim has actually materialized:
- Volume of films: Global feature-film output remains in the thousands per year, not hundreds of thousands. For example, in 2022 India produced 1,691 feature films and the U.S. 1,361; 2024 data and box-office reporting show a film landscape of similar order of magnitude, with some markets (e.g., China) releasing fewer features in 2024 than in 2023 (612 vs. 792). This is nowhere near a 100× jump in the number of films. (en.wikipedia.org)
- Costs: Big studio projects still routinely have production budgets in the tens to hundreds of millions of dollars, with many recent tentpoles in the $130–300M range, and industry analyses still put the average major-studio film around ~$65M—far from a 100× reduction. (axios.com)
At the same time, AI tooling is clearly spreading into film and video workflows:
- Text-to-video and generative video models (Runway Gen-2/3, Sora, Pika, Lumiere, Dream Machine, etc.) have become commercially available and are increasingly used for pre‑visualization, concepting, VFX prototypes, and marketing content. (en.wikipedia.org)
- Major tools are being integrated into pro software (e.g., Adobe Premiere Pro adding Sora/Runway/Pika plug‑ins) and studios are signing direct deals (e.g., Lionsgate–Runway), while Netflix and AI-focused studios like Wonder report using generative AI to cut specific VFX or production costs by multiples, particularly for limited sequences or short-form content. (venturebeat.com)
So the directional thesis—that AI will increase leverage and lower some production costs—is being borne out in early ways, but the specific magnitude (100× more films at 1/100 cost) is very far from current reality.
However, because Friedberg did not specify a time frame, this was effectively a long‑run scenario rather than a claim about what would be true by 2025. Only a bit more than two years have passed since the prediction, and AI video capabilities are still evolving rapidly. Given that:
- The literal numbers he gave are not yet realized, but
- He did not say by when they should be realized,
there isn’t enough basis to call the prediction definitively “right” or “wrong” at this point. It remains a speculative long‑term forecast whose truth value can’t yet be determined.
Therefore the appropriate rating is “inconclusive (too early to tell).”